Choosing your investment partner will be one of the most crucial decisions you will make as a founder CEO. Choosing wisely can mean having the backing of a powerful and incredibly useful partner. This choice is especially important for female founders who are often interested in impact as well as scale.

When you start a business, you are ‘CEO by default’. But what if you could become the CEO you’ve always wanted to be? A remarkable CEO for your team, your investors, and your business.

What does remarkable leadership look like and how can you achieve it?

Many female founders start a business believing passionately in the impact their work will have, only to get caught up and sucked into a predominately male “startup culture”. Instead of feeling fulfilled and successful, they find themselves isolated, burnt-out, and feeling trapped, wondering where it all went wrong.

But it doesn’t have to be this way.

People make a business successful. This is one thing experienced founders and investors agree on. Female founders are particularly good at people-related issues, yet 65% of high-potential startups fail due to people-related issues, specifically the founding team .